SWOT Analysis of Commonwealth Financial institution of Quotes

 SWOT Evaluation of Earth Bank of Australia Essay

Commonwealth Bank of Australia – SWOT Examination

Commonwealth Lender of Sydney – Advantages

Strength – Commonwealth Financial institution Brand

Earth Bank company is the most recognised brand in Australian finance industry. It is just a brand which includes evolved more than its 102 years of operation with a strong brand history. Commonwealth Traditional bank brand is highly regarded and trusted within the Australian financial services industry. Various other well known brands under the Commonwealth Lender Group comes with Colonial Initial State, CommInsure, ASB (New Zealand), Full sovereign coin, FirstChoice, CommSec, and Bankwest.

Strength – Scale

Commonwealth Traditional bank has a solid presence in Australian financial services industry and has the greatest customer base of any Aussie bank. Commonwealth bank is the central financial institution for over 33% of Australians who are a decade of age or perhaps above. It provides products and services to each day Australians, corporations, government entities and also other major establishments operating in Australasia. Commonwealth Bank have businesses globally in New Zealand, Europe plus the Asia-Pacific place. As of January 2008 Commonwealth bank is definitely the second most significant Australian outlined company around the Australian Securities Exchange. Power – Diversified business mix

Commonwealth Traditional bank holds diversified business mix by providing integrated financial products and services through retail banking, premium financial, business banking, institutional banking, fund supervision, superannuation, insurance and stockbroking. Strength – High Client satisfaction

According to the latest Roy Morgan " Primary Financial Institution Client Satisfaction” study in The spring 2013, 82. 6% of Commonwealth bank's customers will be satisfied with the banks products and services. Based on Roy Morgan survey Commonwealth Lender currently support the number 1 situation for customer satisfaction among the big four significant banks with Australia.

Commonwealth Lender of Quotes – Weaknesses

Weakness – Weak Global Presence

Compared to other internationally recognised banking institutions such as HSBC and Citibank, Commonwealth traditional bank has weak global existence. Weakness – Decline in revenue coming from lending products

The lending and the deposit market segments in Australia are extremely competitive. As a result, it has shed a considerable business as noticed in December 2012 half annual results. especially in the home loan, business loan, retail pay in andcredit card business. Earth Bank of Australia – Opportunities

Opportunities – Expand Globally

Commonwealth bank provides growing worldwide presence through Retail Banking institutions in Fresh Zealand and Indonesia, Financial investments in Cina and Vietnam, representative offices in Beijing and Hanoi as well as financial branches working in london, New York, Tokyo, Hong Kong, Shanghai in china, Singapore, Auckland, Ho Chi Minh Metropolis and Mumbai. The bank provides opportunities to further expand it is Global functions, especially in the Asia-Pacific Region. Chances – Develop Stockbroking Providers

Reserve Financial institution of Australia's decision to lessen official cash rate to 2 . 74% means correct income resources such as term deposits and government provides will become much less attractive to get investors. This really is likely to maximize trading inside the stock market as inventors choose the stock exchange in order to find for you to get ahead with the market. This provides Commonwealth Financial institution Group with opportunities to grow and broaden its stockbroking services. Commonwealth Bank of Australia – Threats

Hazards – Uncertainty in Global Markets

Several years after the global financial crisis, a global economy has been volatile. The effect of uncertainty in the global markets has created a demanding operating environment in the Australian banking sector, with lower consumer self-confidence, higher savings rates, lower demand for credit rating, lower discretionary spending and weaker equity markets. All these operating conditions combined probably will create reduce revenue and profit expansion for Commonwealth Bank of...

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